Ndi cholumikizira cholumikizira champhamvu champhamvu kwambiri, chomwe chili ndi mawonekedwe amphamvu kwambiri, kutha kwapamwamba, kowala komanso kokhalitsa, kopanda dzimbiri, malo okhazikika komanso odalirika, etc..
YUKE wakhala akutsatira mfundo za "Quality First, Customer Supreme, Quality Service, ndi kutsatira mgwirizano", ndipo akufunitsitsa kuthandiza kasitomala aliyense." Kampani yaing'ono, yogwiritsira ntchito kwambiri" imakhala ndi cholemetsa cholumikiza mbali zambiri ndi zigawo, ndipo amayesetsa kukwaniritsa mkhalidwe wangwiro wa mankhwala makasitomala '.
